Back in Europe

After two years in Bali / Indonesia we’re back home, ready to continue!

We started developing this project in 2014, having envisioned a unified global platform serving apparel of the highest quality and craftsmanship. In 2015 we started beta-testing products and gathering market feedback. Experiencing great interest we moved forward to find a partner and soon, in October 2015, a joint venture was established in Bali / Indonesia. Initial success was unfortunately short-lived, as our partners, the local brand curators, were continually failing in their business obligations and mandated standards.. after over a year-long run we had to conclude that our differences were irreconcilable, so we terminated our joint venture in December 2016.

In our time off we explored various possibilities and held meetings with a few potential partners for the Asian market, however, we finally decided to relocate back to Europe to rethink our long-term strategy and game-plan.

A new chapter in our quest for perfection will soon begin!

End of Ho7

Project, that became known as The House of 7, was born in Slovenia/Europe in 2014. We envisioned a unified global platform serving apparel of the highest quality and craftsmanship. In 2015 we started beta-testing products and gathering market feedback. Experiencing great market interest we moved forward to find a partner and soon, in October 2015, a joint venture was established in Bali / Indonesia.

Initial success was unfortunately spoiled by the local brand curators, who continually failed to meet their obligations and mandated standards, so after a year-long run the joint venture had to be terminated. The platform was taken offline and project was re-incubated by its creators, to undergo further refinement and seek out a new partner.

Ho7, as it existed so far, will not exist again, but the know-how, aesthetics, and commitment to quality will continue.. We expect to reintroduce it under a new brand name in the European markets in 2018. Thank you for your interest.